About Me
Senior Art Director with 15+ years of hands-on experience in print, digital media, and creative storytelling for brands, bringing a proven knowledge of creative strategy, vision, communication and management with industry expertise in higher education, consumer product goods, healthcare, pharmaceuticals, business-to-business and millennial marketing. My portfolio showcases a variety of deliverables including infographics, logos, packaging, banners, print collateral and display designs. I am skilled in Adobe Creative Suite, HTML, CSS, WordPress and Microsoft Office Suite.
SKILLS
Creative Strategy
15+ years of creative strategy with a knack for bringing clarity and focus to solve complicated problems and producing smart, evocative creative informed by research, data, and strategic thinking. Results-driven solutions for print, digital, and broadcast media.
Management
Proven creative leadership and management experience, bringing multi-discipline teams together to collaborate, brainstorm and execute creative strategies. Strong experience and passion for mentoring, teaching and growing creative talent.
Hands-on
Design, copywriting, UI/UX, video editing, HTML, CSS, presentations
Software
Mac OS, Adobe Creative Suite: (Photoshop, Illustrator, InDesign), Dreamweaver, Adobe Acrobat Professional, Microsoft Office, PowerPoint.
EXPERIENCE
University of Delaware
Sr. Art Director
2013 – Present
Major Clients:
University Museums, Athletics, Global, New Studetn Orientation
- Lead and manage team of designers, writers, photographers and videographers
- Research and creative direction for client brand initiatives and digital marketing strategies.
- Direct and collaborate with back-end and front-end developers to create web sites, web apps and other digital solutions
- Collaborate with project managers, account executives and strategists on developing effective digital marketing strategies
- Write, design and direct creative content for social media, and digital marketing campaigns
- Develop and pitch creative to win new business
- Executive Leadership Team member for 4+ years.
University of Delaware
Art Director
2008 – 2013
Major Clients:
University Museums, Athletics, Global, New Studetn Orientation
An advertising agency specializing in healthcare, pharmaceuticals and organizations focused on promoting a healthy lifestyle
- Developed package design and marketing collateral for pharmaceutical companies Eli Lilly & Roche Diagnostics
- Designed and managed production of annual reports for Fortune 500 Companies
- Directed monthly magazine which garnered fan support and funds for the US Olympic Rowing Team.
University of Delaware
Art Director
2008 – 2013
Major Clients:
University Museums, Athletics, Global, New Studetn Orientation
An advertising agency specializing in healthcare, pharmaceuticals and organizations focused on promoting a healthy lifestyle
- Developed package design and marketing collateral for pharmaceutical companies Eli Lilly & Roche Diagnostics
- Designed and managed production of annual reports for Fortune 500 Companies
- Directed monthly magazine which garnered fan support and funds for the US Olympic Rowing Team.
Niemczyk Hoffmann Group
Graphic Designer
2011 – Present
Major Clients:
Rack Room Shoes, Michelin,
An advertising agency specializing in healthcare, pharmaceuticals and organizations focused on promoting a healthy lifestyle
- Developed package design and marketing collateral for pharmaceutical companies Eli Lilly & Roche Diagnostics
- Designed and managed production of annual reports for Fortune 500 Companies
- Directed monthly magazine which garnered fan support and funds for the US Olympic Rowing Team.
William Fox Munroe, Inc.
Graphic Designer
2011 – Present
Major Clients:
Hershey, Reese’s, Twizzler, Gore
An advertising agency specializing in healthcare, pharmaceuticals and organizations focused on promoting a healthy lifestyle
- Developed package design and marketing collateral for pharmaceutical companies Eli Lilly & Roche Diagnostics
- Designed and managed production of annual reports for Fortune 500 Companies
- Directed monthly magazine which garnered fan support and funds for the US Olympic Rowing Team.
William Fox Munroe, Inc.
Graphic Designer
2011 – Present
Major Clients:
Hershey, Reese’s, Twizzler, Gore
An advertising agency specializing in healthcare, pharmaceuticals and organizations focused on promoting a healthy lifestyle
- Developed package design and marketing collateral for pharmaceutical companies Eli Lilly & Roche Diagnostics
- Designed and managed production of annual reports for Fortune 500 Companies
- Directed monthly magazine which garnered fan support and funds for the US Olympic Rowing Team.
PREVIOUS EXPERIENCES
- RiteAid Corporation
- Kline Design
- William Fox Munroe, Inc.
- Niemczyk Hoffmann Group
- Lead and manage team of designers, writers, photographers and videographers
- Research and creative direction for client brand initiatives and digital marketing strategies.
- Direct and collaborate with back-end and front-end developers to create web sites, web apps and other digital solutions
- Collaborate with project managers, account executives and strategists on developing effective digital marketing strategies
- Write, design and direct creative content for social media, and digital marketing campaigns
- Develop and pitch creative to win new business
- Executive Leadership Team member for 4+ years.
My Story
Experience
Sr. Art Director
University of Delaware
July 2006 – Current
Junior Art Director
Niemczyk/Hoffmann Group
January 2003 – July 2006
Graphic Designer
William Fox Munroe, Inc.
Feb 2013 – Aug 2016
Graphic Designer
Kline Design
Jun 2011 – Dec 2013
Education
Associates In Graphic Design
Art Institute of York
Oct 2001 – May 2002
Awards
Awesome Design Awards 2016
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Best Webste Awards 2014
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