Brand Positioning
Bing’s Bakery
Brand Positioning
Bing’s Bakery
“We are very pleased with our brand identity and the way Christian conducts his business. Having worked with Christian on a variety of design concepts, publications and advertising campaigns, we have found his services to be creative, timely and accurate. His input and suggestions have helped us develop and enhance our marketing materials on a range of projects, and to a high standard of production. It has been a great experience working with him and we couldn’t be more pleased with the results.”
– Carla & Tom Guzzi, Owners
Digital and Multimedia Assets
Bing’s Bakery has been running year after year since 1871 when it was originally called Fader’s Bakery. Gotleib Fader, founded and delivered baked goods in a horse-drawn wagon, and sold from their home’s storefront. Russell and Selina Bing purchased the bakery from the Fader’s in 1946 and changed the name to Bing’s Bakery. In 2005, head baker Tom Guzzi and his wife, Carla, purchased Bing’s Bakery where we continue to produce quality baked goods.
Delaware’s longest running bakery, serving customers since 1946.
I continue to devise and assist in the creation of eye-catching marketing pieces to help Bing’s Bakery visually brand their bakery with the same attention to detail as that of their delicious baked good.
Delaware’s longest running bakery, serving customers since 1946.
I continue to devise and assist in the creation of eye-catching marketing pieces to help Bing’s Bakery visually brand their bakery with the same attention to detail as that of their delicious baked good.